Media Expo: Innovations in Indian Advertising, Print and Signage to be Uncovered

Opening next week, Media Expo will bring some of the most renowned industry brands with advertising, signage, printing and point of purchase solutions from 24 – 26 July to the capital city of India, to address the diverse communication and marketing needs of ad agencies, media planners, art directors, event managers, brand managers, and business houses.

media-expo-delhi-12338-1Over 160 innovation-leading companies from China, Dubai, Korea, India and Singapore will be occupying halls 8, 9, 10, 11 & 12 of Pragati Maidan, New Delhi to showcase their premium offerings to the Indian advertising, printing and corporate sector. Many of these brands have chosen the platform to launch, demonstrate or announce their entry into new product segments.

One of the largest manufacturers of wide format digital printers in India, Colorjet will be launching its latest printer model, ‘Softjet Grand – Grand Format Soft Signage Printer’ which signals the start of the company’s move towards environmental friendly products. SG is a befitting solution to print directly on fabrics for soft signage business, optimised for replacement of PVC based media. A notable application that can be developed by this machine is backlit displays along with flexible displays.

Another exhibitor, Apsom will be displaying solutions for the highly potential market of Gift & Novelties and customization of products along with the promisingLEF20, which can print directly onto materials such as acrylic, wood, board, paper, card, PET, ABS, PVC, polycarbonate and other plastics as well as soft materials like leather and fabric. Whereas, Esko will be demonstrating the i-cut Suite and ArtiosCAD software and the entire workflow, from design to prepress to versatile finishing, can be witnessed live at their stand at Media Expo, New Delhi.

Other interesting launches and product displays include:

  • Forever­ Germany’s range of transfer paper for garment application by J.N. Arora
  • Fiber laser metal cutting machine by Jitai
  • A one-of-a-kind printer, PAT Orator 3.0 by Prakash Offset
  • Inks for Starfire, Ricoh, UV & Mild Sol by Atinks and
  • Recyclable, non-tearable and versatile fabric solution compatible with a range of printing technologies by Sun Fabric

​among other solutions that will take the advertising and printing business a notch higher.

At the 36th edition of this international exhibition on indoor and outdoor advertising and signage solutions, special emphasis has been given to new product categories of 3D printing, point of purchase and digital signage along with innovations in printing equipment, fabricating, finishing and decorating machines as well as outdoor advertising. Visitors can also see technology advancements and variations associated with inks and consumables, print heads, and printing machinery.

Organised by Messe Frankfurt Trade Fairs India Pvt Ltd, visitors planning to attend can expect a professional business experience conducive for networking, sourcing and gaining access to modern, creative and more targeted advertising and signage solutions.

For more information about the event, visit

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