India’s Top Brands Achieve 33% Value Growth

Year-on-year brand value increase is highest in BrandZ’s 10-year history – reflecting a new sense of consumer empowerment, and smart business management by corporates Finance brands are highest risers in the BrandZ™ India Top 50; HDFC Bank is most valuable brand for second year; home and personal care brands perform strongly The total value of read more

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Chelsea Football Club Partners With Wipro to Transform their Digital Journey

Wipro Limited, the leading information technology, consulting and business process services company, announced that it has been chosen by Chelsea Football Club as its official digital and IT partner. Chelsea FC, the reigning champions of the English Premier League, is one of the earliest adopters of digital to engage and differentiate themselves – both as read more

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AIMA’s 3rd Marketing Retreat: Strategies for an Accelerating World

What will be the key to success and even survival is Strategic and Innovative Marketing?  As rules change and forces realign, marketing practitioners are increasingly finding that what worked yesterday, might not tomorrow. Today, the marketer’s role is no longer purely operational; he or she needs to be a strategist and change agent who can read more

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CYPHER 2015, Analytics India Summit on 12th September in Bangalore

Analytics is no more a buzz word but the need for the hour for every organization. There is lot of work happening in analytics space and it is touching all industries, domain and every aspect of our lives. Analytics is an extremely faced paced industry, what is novel now is outdated in 1-2 years. The read more

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