BMW Financial Services India reinvents and simplifies ‘customer connect’ through an innovative social media campaign

Dr. Stefan Schlipf, MD, BMW Financial Services India

Unveiling a completely new approach to financial products and services, BMW Financial Services India has launched a strategic campaign ‘Half is not Full’ to reinvent the customer connect. Finance products are considered dry and complicated topics at large. As a usual practice, customers start considering financial solutions only after the vehicle has been chosen. It […]

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TOEFL Program to Host Global Live Facebook Chat on April 23

TOFEL English Day

Experts Will Answer Students’ Questions About the English Language and the TOEFL Test The TOEFL® program is celebrating English Language Day with a global Q&A live chat on Facebook®. Students interested in learning more about the English language and the TOEFL® test are encouraged to register on Facebook for the live discussion on April 23, […]

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94% Young Indian Women Consider India a Safe Destination to Travel

HolidayIQ

Ahead of International Women’s Day, HolidayIQ, India’s largest travel community, conducted a survey among 20,000 women across the country to understand if women thought India was a safe destination to travel. Hari Nair, Founder & CEO, HolidayIQ said, “2015 is the seminal year for solo women travellers. We have been tracking a fair rise in […]

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Content Marketing Summit Asia 2015 to Star Victor of Dhoom-3 and Khurafati Nitin

CMS-Logo

After its roaring success last January, Asia’s first Content Marketing Summit, CMS Asia 2015 is here. Powered by Taboola, CMS Asia is set to be power-packed a 2-day event (19th & 20th February) at The Westin, Gurgaon. The summit is powered by Taboola. While Day 1 is set to open with Keynote speaker Adam Singolda, […]

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Workaholic Indians Deprived from Holidays?

Vacation on my mind

The Vacation Deprivation Survey, which acted as the inspiration for the #VacationOnMyMind Twitter Campaign suggested that workaholic Indians are mostly deprived for holidays, placing India as the fourth most vacation deprived nation globally with 67% of Indians saying they feel very or somewhat vacation deprived. The survey also reveals that 64% of Indians who feel […]

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DLD 2015: The Digital Revolution is Still to Come

DLD 2015: The Digital Revolution is Still to Come

Entitled “It’s Only The Beginning”, the DLD (Digital, Life, Design) innovation conference was held from 18 – 20 January 2015 and focused on the influence of digitalisation on society, the world of work, industry, mobility, art and design. In her opening speech, DLD founder Steffi Czerny explained: “The real digital revolution has not yet taken place […]

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