PR News and Analysis
Ashwani Singla, Penn Schoen Berland : PR agencies do not understand how research can benefit their campaigns
Image Management’s exclusive interview with Ashwani Singla, CEO, Asia at Penn Schoen Berland
The Rise of the Media Net Poses a Major Challenge for PR Professionals
A guest article by Radha Radhakrishnan contemplates the future of media relations for PR professionals given the rising trend of sponsored content
The 2014 Elections Are An Opportunity for PR to Step Out of the Shadows
Why is “public relations” still a dirty term in Indian politics?
Harish Bijoor: These Days, PR Is Denigrated to Something called ‘Private Relations’
Image Management’s exclusive interview with Harish Bijoor, Brand Expert and CEO, Harish Bijoor Consults Inc.
The Talk is About PR Strategy, but the Reality Is Chasing Media for Coverage
A guest article by Vikram Kharvi for Image Management deconstructs PR strategy beyond media coverage
Arunav Sinha : Yahoo!’s PR strategy is focused on communicating the product experiences to consumers
Image Management’s exclusive interview with Arunav Sinha, Head of Corporate Communications at Yahoo! India and South-East Asia
PR professionals’ story pitches to journalists sound like a rehearsed tele caller’s job
A guest article by Vikram Kharvi explores the need for evolution in the media – PR professionals’ relationship
Tinu Cherian: 10 Tips for PR Professionals To Edit Wikipedia
Tinu Cherain, an active member of Wikimedia Foundation Communications Committee shares how PR professionals should and should not use Wikipedia
Arun Bhagat, GMR: Our Communications role after the Maldives Airport Crisis Was To Be Upfront
Image Management’s exclusive interview with Arun Bhagat, Executive Vice President – Corporate Communications, GMR Group
Varghese Thomas: BlackBerry’s PR Strategy Goes Beyond the Consumer
Image Management’s exclusive interview with Varghese Thomas, Director – Corporate Communications – India and Greater China at BlackBerry
