Maggi may have succeeded in making its way through the legal tangles and restrictions but gaining the lost faith would obviously not be a cake walk for the brand. While Maggi is a classic case study to keep a watch on, keeping the trust factor up is an equally tough task for all brands. According read more
Exchange4media’s fourth edition of India PR & Corporate Communications Conference 2013 was held in Delhi on May 31st
Image Management’s exclusive interview with Lisa Ashworth, President, PR Newswire, EMA and India, and Gautam Paul, Group Sales Director, India PR Newswire
Image Management’s interview with Jaideep Shergill, CEO, MSLGROUP India
PR agencies are now specializing towards the practice of CSR to assist their respective clients’ interests.
The changing face of Brand Communications – a key focus of PRestival.