The IPL final was a great sporting victory for the Kolkata Knight Riders, but it was also a great PR boost to brand KKR and brand SRK.
The upcoming IPL Season will undoubtedly get a lot of media space across beats and publications. As a Public Relations professional, here are a few things you should know before pitching your next story during IPL season.
Too much Cricket in the country that worships cricket? An interesting take on the Champions’ League that in contrast to its sibling Indian Premier League, fails to attract attention. Read more on the PR aspect on it and how things could have been better.