Union Budget 2016: How did Finance Minister, Arun Jaitley treat the Media & Entertainment Sector?

Ahead of announcing the Budget 2016, the Finance Ministry gave umpteen interviews to Media, we crack it down for you, does the Union Budget 2016 have that much in store for the Media itself How did the 2016 Union Budget treat Media & Entertainment Sector. Read on Custom Duty Scrapped Happy days for print industry read more

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Mindshare, Pepsico Lead The Race at The SMARTIES India Awards 2015

Mindshare lead the award tally bagging 4 golds and the agency of the year in mobile; PepsiCo declared Marketer of the Year at the SMARTIES. The Mobile Marketing Association Forum (MMAF) Delhi 2015, came to a close with the announcement of the SMARTIES™ India 2015 awards. Gold, Silver, and Bronze award winners were announced in read more

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Cross-Platform and Mobile Advertising Market Worth 80.45 USD Billion by 2020

According to a new market research report, “Cross Platform and Mobile Advertising Market by Advertising Platform, Solution (Advertising Campaign Solutions, Content Delivery Solutions, and others), by End User, by Vertical, and by Geography – Forecast to 2020″, published by MarketsandMarkets, The Cross-Platform and Mobile Advertising Market is estimated to grow from25.19 Billion USD in 2015 to read more

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