Cricket, being the gentlemen’s exciting game has a fiery fan base all over the world and nowhere is the passion more evident than on social media. IPL became the first ever league to set new heights when it beamed matches live via YouTube. The social media stats read how the online community is set to read more
IPL teams are increasingly using innovative social media means to reach out to and engage fans. Today, Chennai Super Kings became the first team to have a live web broadcast of a press conference, questions for which were partly derived from their Facebook page interactions.