Nepal is shaken and shattered, no doubt. But the people of Nepal, showing paramount courage and strength, are picking up the pieces and rebuilding the nation. All they require is a bit of support, a helping hand. UJAYA SHAKYA the communications veteran and VP of the Advertising Association of Nepal appeals the PR agencies of read more
UBM India, in association with Public Interest Registry, recently released the results of a survey that provides an insight into the current challenges faced by NGOs in India in the online medium. The survey states that 85% of the NGOs admit that sustaining the online presence is extremely important given the growing importance of the read more
Activists and people fighting for causes often struggle to get media attention for their issues, here’s a look at five creative photo ops from around the world, with massive media appeal.
NGOs may struggle to get media coverage, but creative PR can help them grab those precious column inches.
An NGO is a brand that needs to be carefully built. Using celebrity for PR activities of an NGO is tricky and needs some refrains as subtlety is the key. This article discusses some of the PR blunders and tips to avoid them when it comes to promoting a cause.