Maggi may have succeeded in making its way through the legal tangles and restrictions but gaining the lost faith would obviously not be a cake walk for the brand. While Maggi is a classic case study to keep a watch on, keeping the trust factor up is an equally tough task for all brands. According read more
PRWeek recently unveiled its Global Power Book. While PR in India is yet to poise as a developed, structured and organized industry surprisingly enough a select few succeeded to make their way to the esteemed and rightly named Global Power Book. We tried to check with the winning warriors what all went in to reach read more
A report on the launch of #prestival as part of Insight at IIM Ahmedabad on September 29, 2013
Image Management’s exclusive interview with the the Cannes PR Lions Jury on why PR Firms lose out to Advertising Agencies for major prizes at Cannes.
Why is “public relations” still a dirty term in Indian politics?
Some of the meaningful tweets about Prestival – Asia’s Biggest PR Festival