Regional Conference: The Edge of Public Relations in The Next Decade

The Hong Kong Public Relations Professionals’ Association Limited (“PRPA”) held the Regional Conference: The Edge of Public Relations in The Next Decade in celebration of its 20th anniversary at Marco Polo Hong kong Hotel on 23 October, where PR professionals from different sectors gathered to exchange views on the development of and challenges to the read more

Continue reading


EXPERT TALK: Jim James, CEO Founder EastWest PR

At the age of 28 Jim left the sunny climes of Manchester, UK, for Singapore to start his first business, EASTWEST Public Relations. That began a lifelong journey of learning how to be a better entrepreneur, build a more profitable and sustainable business, and achieve a healthy worklife balance. His journey later brought him to India as read more

Continue reading


Advertising Body Appeals: Agencies Please come forward and Help Nepal

Nepal is shaken and shattered, no doubt. But the people of Nepal, showing paramount courage and strength, are picking up the pieces and rebuilding the nation. All they require is a bit of support, a helping hand. UJAYA SHAKYA the communications veteran and VP of the Advertising Association of Nepal appeals the PR agencies of read more

Continue reading


Role of ‘new PR’ in the eyes of CMOs: MSL Report

Public relations (PR) in India is at a transformative stage. The traditional approach (read: media relations) is dead. Yet, PR a long way off from becoming the brand communication lead. What should the industry do to complete its transformation? MSLGROUP’s 2015 annual report on the state of the industry changes details the findings of a read more

Continue reading